Overview.
Challenge
Challenge
Trainyo needed a brand identity and digital presence that could make careers in tech sales feel accessible to aspiring Sales Development Representatives while communicating credibility to employers and hiring partners.
Approach
Trainyo’s mission and audience informed a visual direction that balanced professional trust with youthful energy. A bold, approachable identity was developed and extended across a responsive landing page, social media templates, marketing communications, presentation materials and outdoor advertising.
Outcome
The completed system gave Trainyo a clear and consistent presence across web, social, print and campaign touchpoints. The identity helped the organisation communicate its training offer to learners and hiring partners through a flexible set of recognisable brand assets.
Focus
Brand and digital design for a training platform focused on accessibility, clarity and trust.
Services
Brand identity, web design, social media design, digital campaigns, presentation design and print collateral.
Trainyo